Cannes Lions

COLGATE DENTAL CREAM

REDIFFUSION DY&R, Mumbai / COLGATE-PALMOLIVE / 2001

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A large man enters a crowded elevator. The overload siren goes off, indicating that the elevator is too full. The man takes a pack of Colgate out of his pocket and says it's not his fault that Colgate is giving away 50g extra.

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2023, COLGATE-PALMOLIVE

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