Cannes Lions
LEO BURNETT LONDON, London / PROCTER & GAMBLE / 2017
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Description
The commercial takes a wry look at a very tricky household situation. A lady’s darling child has scribbled all over the house’s walls with his mother’s marker pen. Chaos has ensued. But luckily Flash has the answer in the form of their Magic Eraser cleaner. It makes short work of the child’s almost Monet inspired creation – literally cleaning up the impossible. The commercial is sung to a reworked version of the Queen classic, Flash.
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