Cannes Lions

COMCAST ON DEMAND LIBRARY

GOODBY SILVERSTEIN & PARTNERS, San Francisco / COMCAST / 2007

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To enter the site:Username: mrtPassword: mistertTo promote Comcast's library of On Demand content, we created the Culture Fool Challenge. This Mr. T-hosted experience let users take a pop culture quiz to find out their Culture IQ. Test questions were based on video and audio clips taken from the On Demand library. Did Mr. T pity the fool who answered questions incorrectly? Absolutely, sucka!

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