Cannes Lions
GOODBY SILVERSTEIN & PARTNERS, San Francisco / COMCAST / 2007
Overview
Entries
Credits
Description
To enter the site:Username: mrtPassword: mistertTo promote Comcast's library of On Demand content, we created the Culture Fool Challenge. This Mr. T-hosted experience let users take a pop culture quiz to find out their Culture IQ. Test questions were based on video and audio clips taken from the On Demand library. Did Mr. T pity the fool who answered questions incorrectly? Absolutely, sucka!
Similar Campaigns
12 items