Cannes Lions
BBH, London / YUM! / 2014
Overview
Entries
Credits
Description
KFC released this tongue-in-cheek musical ad for Christmas, encouraging people to forget their differences over a bucket of fried chicken. The two-and-a-half minute ad aired during ITV’s The X Factor on Saturday (30 November). After the launch, KFC kicked off a social media campaign on Twitter, where customers could write about conflict in their own life. The winning entrant starred in a TV ad that aired during The X Factor on 14 December and featured a KFC choir singing a specially written song.
Execution
An original score by Soundtree music. The composer was Peter Rayburn.
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