-To challenge the beliefs “Deaf = Hear” and “Deaf = Music” - the Country’s first CONCERT FOR THE DEAF, designed to best fulfill all 5 senses, was brought to life. Visual, sound, scent, taste, touch were synergised throughout.-For the first time, the deaf can ‘hear’ music, with the help of other senses -For the first time, the non-deaf can enjoy music in full 5 senses and with the deaf-Concert promoted massively without cost by the Press & Media

-Tickets sold out, raising US$25,000-Free media coverage, both pre & post concert in all major channels worth US$250,000-Positive feedback from audiences & press spread through online community and media-Cited as The Concert of The Year 2009 by government TV Channel (NBT)-The deaf and non-deaf shared the most memorable moment-At last, the deaf heard music, and felt the love