Cannes Lions
JANDL, Bratislava / COOP JEDNOTA SLOVENSKO / 2011
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Description
Enhancing the rural and traditional spirit of the concept, this spot is based on the shepherd’s tongue-in-cheek reaction to his sidekick’s request for toilet paper. The advert is in line with COOP Jednota’s communication strategy and provides information as well as entertainment in a relatively limited time.
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