Cannes Lions

CORDLESS STEAM IRON

DAIKO ADVERTISING, Tokyo / PANASONIC / 2011

1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

Two women stand side by side with their iron and ironing board. One is using a traditional style iron, whilst the other is using Panasonics new cordless iron. The latter is having fun using her iron as it gives her the freedom to move in any direction.

The traditional iron user is adding to the creases as opposed to getting them out. She then asks if she can use the new Panasonic model, which she enjoys.

Similar Campaigns

12 items

ABROAD CALLS

GITAM BBDO, Tel aviv

ABROAD CALLS

2015, CELLCOM

(opens in a new tab)