Cannes Lions

Could be worse with a blocked nose

SERVICEPLAN, Munchen / PENNY / 2017

Awards:

1 Shortlisted Cannes Lions
Film
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Film
Film
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Three films, three horrible situations: First: A man captivated and gagged, laying on the rail tracks. Second: Another man in hospital – his whole body in plaster. Third: A man captivated and gagged, sitting on a chair in a torture chamber. The camera is moving slowly towards our characters. Our men are scared. Suddenly the man on the rail tracks is facing a train coming, in hospital someone sets off a fire alarm and everybody starts running away, in the torture chamber we listen to a chain saw starting. Our three characters panic, they can’t escape and start breathing heavily. But … a sub title appears: COULD BE WORSE. What the hell could be worse? Our men continue breathing heavily. WITH A BLOCKED NOSE. Yes! Still, their nose is free and they can breathe.

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