The Creative Club of Belgium (the CCB) has been rewarding the most creative work for over 20 years. And each year the Award Annual is presented at a party where CCB-members can pick up their copy.

Over the last couple of years, it became clear that it takes more than a Great Idea from an inspired creative to make award-winning campaigns. It also takes a courageous client to put his money where his mouth is to get those campaigns out. That is why in this years’ annual the CCB honors those courageous clients.

To announce the annual, a movie was made in which the Grand Prix winners prove their courage. Iwein Vandevyver, creative director at Famous, and his client, Chantal Pattyn, from the national classical radio channel ‘Radio Klara’ demonstrate their courage and mutual trust in a metaphorical high-speed stunt drive. Showing just what it takes to make great work.