Cannes Lions
OGILVYINTERACTIVE, Sao Paulo / CORREIOS / 2001
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Description
In Brazil, consumers who buy online do not usually choose the company that will deliver their product. In fact, they hardly know which company will do it. e-sedex was created by the Brazilian post office to be THE delivery service for the web. The piece we are presenting here was designed for every e-commerce site that uses e-sedex services, and its goal was to put across two ideas: speed and security.
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