Cannes Lions

DAILY DRAMA

OGILVY GERMANY, Frankfurt / GERMAN RAIL / 2014

Case Film

Overview

Entries

Credits

Overview

Description

It happens every day, in every city, on every road. Car drivers freak out. Because they are stuck in traffic jams. Because nothing moves. Because other drivers are idiots. People swear, curse, insult, and bite into their steering wheel. And one thing becomes absolutely clear: If you want drama, go by car. If you want to arrive relaxed, take the train.

Execution

The music used is taken from Mozart's Requiem "Dies Irae". It is the ideal soundtrack as it perfectly supports the idea of the film.

Similar Campaigns

12 items

Greener

OGILVY GERMANY, Frankfurt

Greener

2024, GERMAN RAIL

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