We see an older married couple in the kitchen: The passion has long since gone. But, thanks to the delicious taste of Delizio coffee, their dull morning routine gets a surprising twist.

The performance of the two actors were the key for the success of the film. Especially because we were going for a one taker.

We called the great casting director and told him that this commercial is like a scene out of a movie. More of a drama movie that flips around in the last scene into dark comedy.

The Casting director is one of the UK's leading casting directors and has worked on international productions for the past twenty years with such notable directors like Richard Attenborough, Ron Howard and Peter Yates.

The main actress who is the lead actress in the movie belongs to the five leading theatre actresses in the UK. We flew up to the casting recalls and she as well as the main actor were the best choice to play the part of a couple who had no love for eachother anymore. Our thoughts were always to keep the story purley on the product. Meaning that there is no happy end or sexual connotation within the characters. That way Roger concentrated only on getting the Delizio coffee taste from Belindas lips - and nothing else. The goal was to go for exceptional advertising and not for mainstream surface commercial making.

The result? You are the judge.