Bar Chart DHTML (PC, Internet Explorer, with Flash plug-in ONLY)http://www.diesel.com/banners/ss03/phase2/dhtml/version3/index.htmFor the first time, Diesel has conducted market research.Our job was to get people to www.diesel.com to see all of the research.

Our creative was found on fashion sites.We created a banner in the form of a bar chart which grew and shrunk as 'live' data was received. On rollover of the seperate columns they grew and fell to reveal a selection of the results that could be found at the site. The manner in which they moved during the interaction was highly exaggerated, knocking the user's browser up and down with their might, to emphasize the monumental importance of the data being shown.