Aimed at addressing the significant demand for workforce capacity with the National Disability Services (NDS) of NSW. NDS represents some 700 not-for-profit organizations which operate a services for people with all types of disabilities. In recent years, the disability and community care sector has faced significant difficulties attracting and retaining its workforce due to factors such as baby boomers retiring from the sector, fewer mothers returning to work and misconceptions about what work within the sector is like. Carecareers is designed to challenge these misconceptions by revealing the real, inspiring - yet unknown - side of the sector. The campaign chronicles the real life stories of people working in the sector and their clients.One of these stories features Ange (who dreams of winning a paralympic medal in boccia) and her carer Ken (who left a career as a plant manager for something more rewarding).