Cannes Lions

DODOT NAPPIES

TAPSA/Y&R, Madrid / ARBORA & AUSONIA / 2009

Film

Overview

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Overview

Description

DODOT and UNICEF join hands in a campaign in which for each DODOT nappy you buy, a vaccination for neonatal tetanus is sent to third world countries where the virus is still fatal. ONE NAPPY = ONE VACCINATION = ONE LIFE.

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