Cannes Lions
ENERGY BBDO, Chicago / WRIGLEY / 2006
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Description
The perky Doublemint Twins have been selling Doublemint gum in America for 50 years. To launch a new, unexpected product—Doublemint Twins mints—we present an unexpected version of the Doublemint Twins. They sing and dance in the anachronistic style of classic Doublemint Twins jingles, seemingly unaware of how bizarre they appear.
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