Cannes Lions

DREAMFORCE 2014 OPENING FILM

SALESFORCE.COM, San Francisco / SALESFORCE / 2015

Film

Overview

Entries

Credits

Overview

Description

Customer Success Platform is what 2014 Salesforce is all about. Dreamforce, the worlds’ largest software event, is all about promoting this platform and educating it’s customers on all of it’s virtues. This film opened the four day experience to those who were in attendance of CEO Marc Benioff’s key note speech and event kick off. The ultimate purpose of the film is to get all attendees excited about the event, as well as, vendors and customers. Dreamforce takes over San Francisco for one week out of the year without leaving a huge footprint, and solidifies Salesforce as the “#1 Most Admired Software Company in The World” according to Fortune Magazine.

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