Cannes Lions
DDB TRIBAL WIEN, Vienna / MCDONALD'S / 2013
Awards:
Overview
Entries
Credits
Description
Development of a TVC for McDonald's Easy Morning.
The Idea:
Not everything in the morning is as easy as getting breakfast at McDonald's. Even simple tasks like getting dressed or choosing the right shoes for the day can be a real challenge in the morning.
The Execution:
We show the adventurous morning routine of a young man trying to fight his way out of bed and into a McDonald's store.
Execution
Original score
Similar Campaigns
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