Cannes Lions

EASY VS. HARD

BISCUIT FILMWORKS, Los Angeles / COMCAST / 2013

Case Film

Overview

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Credits

Overview

Description

Getting through airport security if you are a robot can be a pretty tough task. But you know what is easy? Signing up to Xfinity.

This theme runs on throughout the ad, featuring a poor guy trying to pitch a tent in a storm and another attempting to blow up a bouncy castle with his own breath. These clips are intermingled with clips of the effortless method of signing up to Xfinity.

So next time you find yourself trying to wax Bigfoot, remember, compared to this, signing up to Xfinity is a piece of cake.

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