Cannes Lions
HBO LAPS/NETWORK MARKETING, Sunrise, Fl / HBO / 2010
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Filhos do Carnaval is the latest HBO original series produced entirely in Brazil.This story deals with a family, their business in gambling and all the drama that comes from this life of violence and corruption. The rules of the game changed in this new season, hallmarking the beginning of a new time. The old traditional type of game is now replace for a more modern device: the slot machine. The spot made use of all the elements related to the slot machine (the new main character of this story) in order to create parallelism between gambling and family.
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