Cannes Lions
VENABLES BELL & PARTNERS, San Francisco / EBAY / 2012
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While a young woman is shopping for jeans on her tablet, the woman’s mother interjects to offer up a few pairs of her not-exactly-flattering, high-waisted mom jeans. Needless to say, the young woman declines and quickly uses the eBay mobile app to buy three pairs of her own style of jeans.
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