Cannes Lions

ECLIPSE CHEWING GUM

PRESCO NETWORKS, Taipei / WRIGLEY / 2008

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Brief: Convey consumer message that "Eclipse" products make your breath turn pure & fresh, as well as allows your relationship with others to become more intimate.Solution: See how "Eclipse" pure & fresh breath of air delivers a breathtaking effect!Via the microphone, you actually blow your pure & fresh breath of air at a beautiful model. Instantly, you see how this interacts with her and how she sways to 'your' breeze in an intimate manner.

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