Cannes Lions
TALENT, Sao Paulo / DE & DE / 2009
Overview
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Description
Scenes of two toys from two different children. The first one is an electronic war car totally ruined by a kid called George. The second is an educational assembling car (of the De & Dé brand) that belongs to a boy called Barack. The commercial signature is: “Everything has a beginning. De & Dé Educational Toys.”.