Cannes Lions

EDUCATIONAL TOYS

TALENT, Sao Paulo / DE & DE / 2009

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Scenes of two toys from two different children. The first one is an electronic war car totally ruined by a kid called George. The second is an educational assembling car (of the De & Dé brand) that belongs to a boy called Barack. The commercial signature is: “Everything has a beginning. De & Dé Educational Toys.”.

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