Cannes Lions
BORDERS PERRIN NORRANDER, Portland / SURFRIDER FOUNDATION / 2010
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Focuses on a gray whale as he swims through a plastic-polluted ocean desperate to reach the open surface. The whale soon becomes enmeshed in debris, finally becoming completely coated as he breaches through a floating bed of discarded, dirty plastic bottles, bags and six-pack rings, where he remains beached. As the camera pulls back, we see the extent of the floating island of plastic and the super comes up: “Plastic kills over 1.5 million marine animals each year”.
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