Fairy 'Walking for Wishes' is an equity-enhancing promotional campaign that runs at Christmas, encouraging Fairy mums to join in on a one-mile walk on the 27th December and raise money for the Make-A-Wish foundation. We created this site as an easy way for people to register for the walk. For each registration, Fairy would donate £1 to Make-a-Wish Foundation. To invoke the feeling of the walk, we created the website as one long landscape view of Greenwich Park, the location of the London walk.