Consumers meet fresh designs regularly at a bargain price. Old clothes are repurposed as bags for kids. Not only do consumers exchange old t-shirts for new ones, but they purchase other related items while visiting Kolon offline and online stores.

Compared to 2013, sales increased by 166% with online sales increasing by 124% as well. With over $700,000 in earned media, our story was talked about from boardrooms to popular blogs. In summary, the story was covered 7 times on major broadcasting channels, 45 times on major newspapers and magazines, 125 times on on-line media and shared through social media.