Cannes Lions
NET#WORK BBDO, Johannesburg / CHICKEN LICKEN / 2012
Overview
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Execution
To advertise Chicken Licken's new, bigger XL Hotwings, we created XL versions of the sauce sachets, salt sachets, and serviettes that accompany regular Chicken Licken Hotwings. We then placed these XL items on the tables at food-courts at malls and Chicken Licken stores.
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12 items