As it's core, an Escape the Room experience to bring to life what it feels like to watch HBO shows.

The concept was to create a 360, immersive experience that delivered on all your senses. Each show was tailored to key HBO show and every element of the room was crafted to ensure people felt they were walking on set.

Key surprises and challenges filled each room to give a truly unique experience.

We helped HBO find newfound relevance by creating an immersive, multi-room escape game that allowed people to physically experience HBO shows firsthand. By solving their way out of three immaculately recreated sets, we connected HBO with influential audiences across the country - including at college campuses and SXSW.

It took 3 months of production to design and build the space that was used in unique locations across the country

HBO's largest-ever, multi-show experiential activation

Featured on countless blogs, websites - even ESPN

Sold out within hours, with over 6k attendees

Social sharing reached another 1million+

Delivered extremely high positive sentiment on all aspects of research