Cannes Lions

Firsts That Last - Mountains

LUQUIRE GEORGE ANDREWS, Charlotte / VISIT NORTH CAROLINA / 2018

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Chris and Andrea have never been to North Carolina and have also never seen a waterfall before.

Visit North Carolina found this real couple (non-actors) in Georgia (USA) and brought them to North Carolina where we filmed them seeing, touching and ultimately rappelling down a waterfall for the very first time. Along the way we found out that Andrea had a fear of heights, which she conquered as she rappelled down a 200-foot waterfall.

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