Cannes Lions

Firsts That Last - Coast

LUQUIRE GEORGE ANDREWS, Charlotte / VISIT NORTH CAROLINA / 2018

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Jazmene and Peyton have never been to North Carolina and have also never seen the ocean.

Visit North Carolina found this mother and daughter (non-actors) in Ohio (USA) and brought them to North Carolina.

Here, we filmed the moment they saw, touched and experienced the ocean for the very first time. And the firsts didn't end there. We also captured the first time they climbed a lighthouse, the first time they saw a wild horse, the first time flew a kite and many more firsts.

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