Cannes Lions
MADRE, Buenos Aires / AB INBEV / 2015
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Mixxtail Mojito by Quilmes is a ready-to-drink cocktail, and the first of its kind in Argentina. For the launch we decided to celebrate the cocktail and the Cuban spirit of the mojito, remixed with the voice of Celia Cruz, neon lights from Miami and of course, a few anxious flamingos who flew in just to hear the ice drop into the glass.
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