Cannes Lions
SALLES CHEMISTRI PUBLICIDADE, Sao Paulo / FLEISCHMANN / 2007
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Synopsis: We´ve created a different experience to the costumer to show the main benefit of the product: everything grows quicker with Fleischmann´s Dry Yeast (breads, pizza etc.).Objectives: To show that by using Fleischmann´s Dry Yeast everything grows quicker.Target: Men/Women over 25.
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