Set in the icy waters of the Arctic, the spot features a bare-chested fisherman skilfully cruising high above icebergs on a FlyBoard. He then dives dolphin-like in and out of the freezing sea in pursuit of his prey. The intriguing heavy-blowing sounds which accompany his moves are subsequently revealed to belong to a second fisherman aboard a small fishing boat. This grizzled old sea dog is, in fact, blowing down a pipe like a set of bellows in order to power his mate. His strong, clear lungs soon lead to success when a trophy fish is caught and landed.

Set in the icy waters of the Arctic, the spot features a bare-chested fisherman skilfully cruising high above icebergs on a FlyBoard. He then dives dolphin-like in and out of the freezing sea in pursuit of his prey. The intriguing heavy-blowing sounds which accompany his moves are subsequently revealed to belong to a second fisherman aboard a small fishing boat. This grizzled old sea dog is, in fact, blowing down a pipe like a set of bellows in order to power his mate. His strong, clear lungs soon lead to success when a trophy fish is caught and landed.