Cannes Lions

FOETAL ALCOHOL SYNDROME AWARENESS

MODEM MEDIA, Boston / FAS AWARE / 2005

Presentation Image
1 of 0 items

Overview

Entries

Credits

OVERVIEW

Description

This interactive film was produced for the charity FAS Aware to raise awareness of the problems of foetal alcohol syndrome. It appeared as a pop-up ad on the FAS UK website and other FAS sites around the world. The film was created using real video footage of a scan of an unborn child. The unborn child then speaks about the problems it encounters as a result of its mother drinking during pregnancy.

Similar Campaigns

8 items

RESCUE DOGS

Y&R, New york

RESCUE DOGS

2011, NATIONAL SEARCH DOG FOUNDATION

(opens in a new tab)