Cannes Lions

FOOTWEAR

Y&R, Buenos Aires / CONVERSE / 2009

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Since Rita Lee released her Beatles' remixes CD Bossa'n Beatles with a bossa style, in Argentina this style become so trendy that other CDs were released like for example Bossa Stones, Bossa n' Marley, Bossa n' Floyd, Bossa n' Roses, Bossa n' U2, Bossa Stones 2, and an endless list of similar CDs. Others like Bossa n' Ramones, Bossa n'Jazz, Bossa n'80's, Elvis in Bossa, were released tiring all argentinians.This Converse radio is about a bunch of guys who are in a pub and suddenly realise they are playing a ridiculous Bossa n'Dead Metal and so they start parodying different bossas such as 'Bossa n' waitress' or 'Bossa n' shampoo instructions' and as they make up these things we can listen the bossa song until a presenter says: The fact that something is for sale doesn’t mean people will buy it.

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