Cannes Lions

FORBES MAGAZINE

OGILVY BRASIL, Sao Paulo / FORBES / 2014

Presentation Image
Presentation Image
Presentation Image

Overview

Entries

Credits

Overview

Description

Forbes readers are CEO’s, Senior Executives, and Billionaires. In other words, people who have it all. How to promote this magazine to these guys?

Execution

combining dream-like elements and iconic figures plus a typographic in a harmonic way to show this eccentric side of world’s biggest billionaires. All the dreams are real projects from the characters depicted.

Outcome

Since the posters was just released, there are no metrics yet.

Similar Campaigns

12 items

MUSCLE CLOCK

DENTSU INC., Tokyo

MUSCLE CLOCK

2019, FORBES

(opens in a new tab)