Create a world constructed and comprised of Fruit Snacks. It has a homemade and handcrafted feel, as if a child had molded this place while playing with his/her Fruit Snacks. It’s a world based on imagination, always presenting itself and its stories in engaging and unexpected ways.The world and its characters are built out of Fruit Snacks. And when appropriate, we capitalize on the uniqueness of each Fruit Snacks.