It is gradually becoming a December tradition: the Dutch State Lottery’s campaign for the draw on New Year's Eve. Following the dog Frekkel (2018) and hedgehog Freddie (2019), the black kitten Frummel plays the lead role for the 2020 commercial. Because of the superstition that black cats bring bad luck, the kitten in this film is the last one left of its litter. However, the new owner is not put off by this and is immediately rewarded as it turns out that Frummel is a very special cat: the kitten brings good luck every time it meows. Ultimately, when its new owner has the possible winning ticket within reach, Frummel gives him a hint or a 'miaow'. However, the owner is selfless and trusts in fate and grants what is potentially the main prize to a young, pregnant couple behind him in line.