GARDENA produces some of the best automatic lawnmowers in the world.

Problem:

The older generation of automatic lawnmowers was quite large in size and only suited for really large lawn areas. Therefore a younger, more urban target audience never even considered buying one for their smaller city gardens. Smart connectivity is a really big issue for these younger audiences, but hardly anyone knows, that GARDENA's newer generations of lawnmowers offer perfect app-connecitivity.

Solution:

Showing the the clearest and most simple way that the GARDENA SILENO City is fully app-connected and perfectly suitable for even the smallest of lawn areas.