Spikes Asia
DENTSU, Tokyo / KYOTO UNIVERSITY / 2016
Overview
Entries
Credits
Background
The city of Kyoto is one of the world's most popular travel destinations. Steeped in history and culture, it tends to attract visitors who are exceptionally intelligent and creative. But many of these "genius-class" visitors leave without interacting very much with the people of Kyoto. This problem is further compounded by the shyness of Kyoto residents themselves.
Execution
A table is set up at a special location that is normally only open to Kyoto residents. Participants are served a box lunch featuring unique seasonal delicacies or sweets that are difficult even for Kyoto residents to obtain. The Genius Table events are also incorporated into the Kyoto University curriculum and are organized by students.
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