Cannes Lions

GLOBAL DRUG SURVEY DAY

MAKE LEMONADE, Leuven / VRT / 2014

Case Film

Overview

Entries

Credits

Overview

Description

Radio Station Studio Brussel wanted to present the results of the Global Drug Survey during a drug-themed day.

The film challenged the listeners with a simple question: do you really know as much about drugs as you think you do? Because nobody likes to be outsmarted by a kid, we portrayed young teens who are deeply involved in substance abuse and drug trafficking in a way that seems uncomfortably natural.

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