To raise awareness of the environment among the general public, we planned a conference on the environment in which anyone could take part. An entire subway train was rented out for one month to serve as the conference venue, and was hung with posters bearing environmental messages from prominent panelists. To encourage participation by more members of the public, we created a website with high entertainment value as a forum allowing people to express their own views. By creating posters that used outstanding submissions and displaying them on the train, we achieved the world's first on-train environmental conference.ID = sugoiPassword = syanai(case sensitive - all lower case)

End of December 2005: Planning startsMid-July 2006: Negotiations with panelists startSeptember 1, 2006: The Awesome All-aboard Conference starts with publicity via transportation advertisements, website, and newspaper articlesSeptember 19, 2006: First batch of posters with citizens' messages displayedSeptember 26, 2006: Second batch of posters with citizens' messages displayedSeptember 30, 2006: The Awesome All-aboard Conference ends