Cannes Lions
SAATCHI & SAATCHI, London / EVERYTHING EVERYWHERE / 2014
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Superfast 4GEE from EE lets people in the UK stream HD videos onto their smartphones virtually instantly and without any buffering: in short it makes watching movies on mobiles more epic. Here we give the famous Numa Numa YouTube film the 4GEE epic Hollywood treatment by re-imagining it as a tense prison drama.