Cannes Lions
GOLF EVENT SPONSORSHIP
EL LABORATORIO SPRINGER & JACOBY, Madrid / MERCEDES BENZ / 2005
Overview
Entries
Credits
Overview
Description
We sent out a box with three golf balls inside. On each ball was printed a negative emotion that can be triggered in the workplace. This event invites you to take out your frustrations on these golf balls.
Outcome
An extraordinary attendance to the Trophy. Many of the people were Mercedes-Benz VIP clients.
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