QR-code was a history-making technology of convenience which went largely unnoticed because it was all in black and white. But now it's been transformed into a meaningful and recognisable tool as QR-ART!!

Result of Hot Pepper campaignThe number of Unique Users increased 1.7 timesThe number of hits for QR-code & QR-Art during the campaign increased 5 timesThe recognition degree of Gourmet Website "Hot Pepper" increased 80% (for women in their twenties and thirties)