The brand is undergoing a time of attempting to create new multi media experiences that can be turned into contents that make people talk about it and raise brand value.

The routine can be boring and the everyday work can also be stressing: Sometimes you need a break. That´s why we offered an app for your GPS, who help you to get lost and enjoy the Off Road.

Following the brand spirit and its strategy, Jeep was the first brand to offer a GPS application that allows you to get lost in nature, reaching places no one else can reach.

In just two weeks, Brand Buzz increased more than 10 times. Fanpage traffic grew by 32%. More than 78,000 likes and still counting. Helping to take the Jeep spirit where it should always be: Close to nature and far away from the city.