Cannes Lions

GU PUDDINGS

MOTHER, London / GU / 2010

Film

Overview

Entries

Credits

Overview

Description

Dark and Sensual, Intriguing and indulgent while all the time feeling a little uneasy. David Lynch meets desperate housewives. We get the feeling we are the voyeur in a scene from a film where we see a woman embark on her first outing to a suburban tasting session. She abandons her dog with the others, and gingerly makes her way to the door. She is greeted abruptly and led down some stairs to a room which opens to reveal a group of woman surrounding a 'Mr Gu' character who is facilitating their 'acts of indulgence'. We are then asked the question, Gu you Ganache? A euphemism for indulgence in the dark pleasures of chocolate.

Similar Campaigns

10 items

Care Label

GU, Shanghai

Care Label

2019, GU

(opens in a new tab)