Cannes Lions
DENTSU YOUNG & RUBICAM, Bangkok / ICHITAN GROUP / 2015
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This dramatic story was based on real behavior of Thai office workers. Two female office workers who made a promise to eat clean, but committed a snack woe in the afternoon and felt so guilty later on. What Ichitan Selected tea can help was singing a song to heal, handing a good tea to them to drink and wash the guiltiness away.
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