Cannes Lions

HAND BLENDER

BBDO GERMANY, Dusseldorf / PROCTER & GAMBLE / 2012

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Overview

Description

Braun Multiquick 5 can be used for mixing, chopping, to puree, crushing and kneading. The task is to develop an idea, which communicates the different functions of the hand blender. In two radio spots two different recipes are presented, in which all the ingredients are recited in the form of wildly jumbled anagrams.

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