Cannes Lions
ADAM&EVEDDB, London / FINANCIAL TIMES / 2016
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There are more women on FTSE 100 boards than ever before. Yet only 26% of FTSE 100 board members are female. Companies may claim to be “smashing through the glass ceiling” by beating their 25% target figure for 2015, but whilst the latest figures show progress, there is still a long way to go.
So, this International Women’s Day we turned the pink paper (74%) blue, to create an infographic that represents the proportion of FTSE 100 board members that are now female. ‘Happyish International Women’s Day.’ One simple message, that could only have run in one paper, on one day.
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